Coldwell Banker Chicora Advantage Blog

Coldwell Banker Triad, REALTORS® Joins the Coldwell Banker Advantage Family of Companies

Posted: November 13, 2019 by Faith Robertson

Coldwell Banker Advantage has joined forces with Coldwell Banker Triad, Realtors® expanding the reach of the Advantage Family of Companies into the Greensboro, Winston-Salem, and Triad markets. This will provide an additional 5 offices and 200+ agents that will now be doing business as Coldwell Banker Advantage.

Coldwell Banker Triad, Realtors® owner Beverly Godfrey will remain in a leadership role joining Coldwell Banker Advantage CEO Gary Rabon. Coldwell Banker Advantage, which was founded in 1987 and headquartered in Raleigh, is part of the Coldwell Banker Advantage Family of Companies, the top Coldwell Banker franchise in the Carolinas and the second largest in the brand with $3.7 billion in sales volume in 2018.

The combined group also includes Coldwell Banker Sea Coast Advantage (based in Wilmington, NC), Coldwell Banker Chicora Advantage (Myrtle Beach, SC), Coldwell Banker Advantage (Fayetteville, NC) and Coldwell Banker Willis-Smith (New Bern, NC). There are more than 1,600 agents affiliated with the firms.

“Coldwell Banker Triad, Realtors® is a very successful company with a great reputation,” said Tim Milam, president of Coldwell Banker Sea Coast Advantage. “Expanding the Advantage Family of companies into those new markets will provide additional networks and resources that will benefit both our agents and our clients.”

Gary Rabon added, “We are all very excited about what this means for our future. Empowering our agents with great resources, support, and training plus the synergies of a broader referral network will serve to further enhance the customer service we provide.”

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